Kitchen Aid Oven - not turning on or heating properly

Recently when I turned on the oven this week I noticed it was taking a very long time to heat up. The oven seems to get up to about 200 degrees after 30 minutes but does not get beyond that temperature. I also noticed when the oven is initially turned on the pilot tries to ignite several times but its not successful. I believe the heat that is being generated from the coil on the upper part of the oven. Any assistance on what to look at or what may need to be replaced would be appreciated.

Thanks,
Fred